Keywords: Wal-Mart"In this interview, we talk with Charles Fishman, author of The Wal-Mart Effect: How the World's Most Powerful Company Really Works--and How It's Transforming the American Economy."
"This book started with a story in the December 2003 issue called The Wal-Mart You Don't Know. You can't have read it without remembering the story of Vlasic pickles. Charles decided to write the book after he found that there was so little available on Wal-Mart. With the effect this company now has on the American economy, he felt it important to find out more about this secretive giant."
Source: 800-CEO-READ PODCASTS
Profile:
The Man Who Said No to Wal-Mart - Fast Company
News:
Wal Mart Stores News - Topix.net
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